28 May 2012
| by Loulla-Mae Eleftheriou-Smith
, Nexxus haircare, and Bertolli frozen food.
Deodorant brand Sure recently became the global sponsor ...
25 May 2012
| by Nicola Clark
I recently had lunch with a man who insisted on 'art-directing' the meal, taking pictures of every plate of food placed before him, before frantically uploading them to multiple social-media platforms.
He took so long photographing each course, I wondered whether he planned to actually eat anything ...
25 May 2012
| by Will Landell Mills
strongly of late? A demand for more real and healthy food in a world that is ever more detached from nature?
Sure, oatmeal is a kind of super food with its smart, slow burn sugars. But beneath that there is the drive towards simple, plain food, infused with memories of maternal love - warm comfort in a ...
24 May 2012
| by Gemma Charles
marketing roles at Remington and Goodfella's, the Northern Foods frozen-pizza brand.
Separately, John ...
24 May 2012
it to the point of being brazen," one notes.
CLIENT
Paul Fraser, managing director, MH Foods
"Whether ...
24 May 2012
| by Stuart Derrick
higher profile. However, with digital moving ever further up the food chain, and brands seeking agencies ...
23 May 2012
| by Loulla-Mae Eleftheriou-Smith
channels E4, More4, Gold, Dave, Blighty, Good Food, Home, Really, and Watch. It will also be shown ...
23 May 2012
| by Nick Cooper
All too often marketing is about segmentation, dividing up men and women by age, education, location or by behavior.
We all do the same with product and service sectors. Trends that affect retail are usually regarded as distinct from those that impact on fast food suppliers. It s an approach ...
22 May 2012
| by Matthew Chapman
The retailer's like-for-like sales in the UK increased by 0.3% for the year ending 31 March after 2.1% growth in food and a 1.8% dip in general merchandise.
Overall revenues were up 2% to 9.9bn but profits declined.
Profits before tax were down to 658.0m, compared to 780.6m in the previous ...
21 May 2012
| by Gemma Charles
of the most popular UK fast food pages.