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28 May 2012 | by Loulla-Mae Eleftheriou-Smith

, Nexxus haircare, and Bertolli frozen food. Deodorant brand Sure recently became the global sponsor ...

Everything Everywhere and Stagecoach trial mobile contactless fares

25 May 2012 | by Sarah Shearman

Tap contactless payment scheme last June, at food outlets including Pret A Manger, Eat, McDonald ...

Are you suffering from a digital eating disorder?

25 May 2012 | by Nicola Clark

I recently had lunch with a man who insisted on 'art-directing' the meal, taking pictures of every plate of food placed before him, before frantically uploading them to multiple social-media platforms. He took so long photographing each course, I wondered whether he planned to actually eat anything ...

Adrian Mooney to head up EMEA marketing team at Tata Global Beverages

24 May 2012 | by Gemma Charles

marketing roles at Remington and Goodfella's, the Northern Foods frozen-pizza brand. Separately, John ...

M&S profits drop for first time in three years

22 May 2012 | by Matthew Chapman

The retailer's like-for-like sales in the UK increased by 0.3% for the year ending 31 March after 2.1% growth in food and a 1.8% dip in general merchandise. Overall revenues were up 2% to 9.9bn but profits declined. Profits before tax were down to 658.0m, compared to 780.6m in the previous ...

Subway out-muscles McDonald's on Facebook

21 May 2012 | by Gemma Charles

of the most popular UK fast food pages.

Sheraton Hotels brand chief discusses serving the 'social traveller'

18 May 2012 | by Loulla-Mae Eleftheriou-Smith

are spending more on food and beverage. For three straight years we've set record highs for guest ...

Will foreign ownership of British brands affect their marketing? The Marketing Society Forum

17 May 2012

A state-owned Chinese group, Bright Food, has bought a 60% stake in cereal company Weetabix....of British brands, we should remember that Bright Food is buying Weetabix from Lion Capital in Texas ... , will give Bright Food access to extensive brand-building, technical and product-development capability ... GOLDSTONE, FORMER GROUP MARKETING DIRECTOR, PREMIER FOODS The elements of the marketing strategy ...

Premier Foods backs Great Little Ideas with social media push

16 May 2012 | by Loulla-Mae Eleftheriou-Smith

Premier Foods is making another push for its 'Great Little Ideas' multi-brand recipe platform...-from-scratch" trend, by encouraging consumers to use Premier Foods range of brands such as Bisto, Oxo and Sharwood ... and then an independent panel. The parties include prepared food using the 'Great Little Ideas' products and an open ... celebration. The activity marks Premier Foods' marketing activity around the brand this year, since ...

McDonald's trials McWaiter service

16 May 2012 | by John Reynolds

restaurant in Milton Keynes, at peak times. Fast-food outlets have increasingly sought to trial new initiatives, including new technology and food products, at a number of selected restaurants, in a bid to gain ...

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Search results for "Food

Unilever partners with News Corp and Viacom for digital content

28 May 2012 | by Loulla-Mae Eleftheriou-Smith