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FreshDirect taps Peppercom as AOR

NEW YORK: FreshDirect, the Long Island City, NY-based online food delivery company, has hired...stakeholders. "As a food company, there are lots of different angles to take our business from a PR ... its launch in 2002. Its goals include promoting FreshDirect as a leader in the food delivery industry ...

CRT/Tanaka acquires Lewis & Neale

NEW YORK: CRT/Tanaka has acquired New York-based Lewis & Neale, an agency focused solely on food...Mark Raper, chairman and CEO of CRT/Tanaka, said a complete merger of the firms is probable eventually but for now it wants to maintain the brand equity of Lewis Neale and its food and nutrition ... Producers and Exporters from Mexico. The firm maintains an in-house test kitchen and food photography studio ...

Geron touts clearance for first human stem cell trial

's clearance by the Food and Drug Administration (FDA) to start the first clinical trial using human embryonic

Diabetes Program encourages healthy eating in Hispanic community

"M s que comida, es vida" ("It's more than food, it's life") is a bilingual program targeting Hispanics with diabetes, their families, and healthcare workers. "The whole purpose of the campaign ... tasty, but nutritional meal plan, while maintaining the cultural uniqueness of our food," said Betsy ...

Pedigree helps homeless dogs with movie alliance

FRANKLIN, TN: Dog food brand Pedigree launched an awareness campaign to coincide with the upcoming

Client turnover high in tech, southwest, survey finds

to turn to the bigger ones. The results were not all negative. Beauty and fashion, food ...

Iams celebrates 10 years of holiday campaign for pet adoption

DAYTON, OH: Iams Pet Food is celebrating the 10th anniversary of its pet adoption campaign, "Home 4

McDonald's takes CSR report digital

The study, the company's first since 2006 and fourth since 2002, highlights the fast-food giant ... and staffers of other companies within its food-supply chain, said Langert. Members of the sustainability ... of corporate media relations at McDonald's. Externally it is mainly targeting food and restaurant industry ...

Companies highlight value-based offerings during financial turmoil

Foods. It plans to use office humor and corporate culture in its ongoing promotion of the microwave ...

Chinatown encourages visitors to 'SEE' the neighborhood

Chinatown. The idea for this holiday stimulus campaign came from the its annual Taste of Chinatown food ... is reaching out to arts, food, and shopping Web sites and blogs, and the Partnership recently introduced a new ...

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