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Health kick doesn't scare candy makers

, VP of the food and nutrition practice at Ketchum. What a candy company would best be suited to do is ...

The spirit of generosity

gadgets - mixers, food processors, and blenders, for example - with a percentage of the sale going to ...

Quality control

, including food quality, nutrition, and safety. Its ultimate goal is to help employees more effectively ...

Put public's interest first in a crisis

irreparable, damage to a brand. Take Arthur Andersen, for example, in the US, or Menu Food s response to the ...

A PR Headhunter's Retrospective

, food, and other soft business areas, whereas now they are in virtually every industry, including ...

Staff must be a crisis comms priority

. They notified their promotions department, which was just getting ready to launch a new food product ...

Ogilvy counseling China on food-safety response

officials to help reassure consumers that food manufactured in China is safe....more closely inspect food exporters, the introduction earlier this month of a recall system for ...

McCormick & Co. enlists WS as consumer unit AOR

] as the flavor expert among consumers, culinary professionals, and food influencers, both online and ...

Archer Daniels Midland brings strategy in-house

ADM, which operates hundreds of plants worldwide to process products used in food and industrial ...

Today's comms pro must offer new solutions for old problems

fire for high-caloric food (the core of its business), McDonald s chose not to aggressively defend its ...

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