ANALYSIS Corporate Case Study: Corporate relations help Genentech look to future
24 May 2004 | by Andrew Gordon
relies on the media to help it do that because of Food and Drug Administration rules forbidding companies ...
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Search results for "Food"
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Jobs | Agency Showcase | Ad creativePROFILE: Shaffer brings PR balance to the low-carb movement
31 May 2004 | by John N. Frank
of the Low Carb Manufacturers Alliance (LCMA), a group of food processors and retailers she helped ...
ANALYSIS Food PR: Food firms stepping up PR in fight over carbohydrates
29 Mar 2004 | by John N. Frank
Food PR professionals are taking sides in the heated battle between proponents of a low-carb..."Carbohydrate" has become a magic word in food PR. The popularity of the Atkins diet and ...
ANALYSIS Corporate Case Study: Healthy dose of PR helps Icos and Eli Lilly push Cialis
29 Mar 2004 | by Alvin Hattal
were calling doctors to pitch Cialis the day after its approval by the Food and Drug Administration in ...
Opinion: Food firms face tough obesity challenge
19 Mar 2004 | by Kate Nicholas, kate.nicholas@haynet.com
food, soft drink or confectionery manufacturer....As the 'obesity time bomb' ticks ever louder, many professionals in the food industry must feel as ...
CAMPAIGNS: AOTM hits the road to further healthy-lifestyle initiative
10 Nov 2003 | by Sherri Deatherage Green
, director of the Nutrition Science Institute within Procter & Gamble's food and beverage technology division ...
MEDIA WATCH: 'Obesity' finds a top spot on press menu
06 Oct 2003
introduction of healthy food options is seen as a positive step in battling childhood obesity, a growing PR and...Most frequent messages: 1. Healthy food options expected to lead to increased sales 2 ...
OP-ED: Facing SARS threat: a firm's firsthand account
21 Jul 2003 | by Lynn Furrow
offered to courier goods to her so she wouldn't run out of food or worry about leaving her home ...
Kraft promises active role in health debate
07 Jul 2003 | by John N. Frank
pressure on other food and restaurant companies to become more active in discussing obesity and what they ...
MEDIA PROFILE: Yoga Journal stays focused on happy, fulfilled, illuminated living
12 May 2003 | by Alison Bradley
embraces yoga as a way of life right down to their day-to-day philosophy, the food they eat, and their ...
