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Sector Analysis: Television in 2012

following suit. Amid the gloomy economic forecasts of the past few years, TV advertising has maintained ...

'Don't underestimate the power of Google' to drive growth, says Sorrell

advertising, that has actually been reasonably buoyant although some of the forecasts coming up are less so ...

Profile: Niall O'Keeffe, marketing director at Dixons Retail

of forecasts. O'Keeffe is banking on its programme of store refits - 250 to date - and a renewed ...

Sorrell forecasts 2% growth for WPP this year

LONDON - Sir Martin Sorrell has upped the forecast of WPP from flat to 2% growth for the year following three months of "stabilisation" today.

Why Radiohead is in tune with online marketing

coffin for the music industry. But rather than kowtowing to these apocalyptic forecasts, some bands ...

 

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