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From 1930s 'Brand Man' to today: the evolution of the brand manager

manager's authority. When much of the brand's value is delivered online or by frontline staff, it is ...

Trading Places (13 Nov): This week's people moves in advertising, digital, marketing and media

advertising manager across the group's classified division. ( Media Week ) Frontline Limited , the magazine ...

Trading Places (2 Oct): This week's people moves in advertising, marketing and media

distributor Frontline , is leaving after three and a half years with the business. Mycock joined Frontline in ...

Opinion: Pimp my data

. It is these individuals who are at the frontline carrying out campaigns and that are given ...

The difference between what is said and what is meant

long overdue, given that frontline staff, to a great extent, embody the brand to consumers. I was ...

Adconion acquires US company Frontline Direct

services company Frontline Direct for $20m (£10.1m)....Index Ventures last month. Frontline has long-standing relationships with companies including ...

CMX’s Wu steps down to return to client-side

more on the client-side and being on the frontline. Talbot indicated the agency was still determining ...

Royal Mail moves to avert strikes as Brown wades in

still hoped that the breakthrough in negotiations will have a knock-on effect on frontline Royal Mail ...

Frontline takes on Trillium for retail data task

LONDON - Magazine distribution company Frontline has linked up with Harte-Hanks' Trillium Software..., according to Nicola Whitehead, data development manager at Frontline. Whitehead said: Given today s ...

Will the MPS go the same way as the TPS if 'junk mail' rows continue?

and stuff, do you? None of us would be surprised to hear this from any front-line seller as they ...

 

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