Helen Edwards: Why borderline decisions can make or break a brand
23 May 2012 | by Helen Edwards, PPA Business columnist of the year
headquarters or hold a global conference based solely on the length of border-control lines. They are right, at ...
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Search results for "Global"
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Jobs | Agency Showcase | Ad creativeZurich calls £100m global ad review
24 May 2012 | by Anne Cassidy
Zurich, the insurance company, is conducting a global review of its estimated £100 million...captured the global media account after a 2009 pitch for the business against the Publicis-owned Zed Media ...
Apple cements most valuable brand status as UK's giants slide
22 May 2012 | by Daniel Farey-Jones
valuable global brands, while UK brands including Tesco and O2 have slipped down the table....global brands increased their brand value by 10%, with Apple's 19% increase to $183bn increasing its lead ...
FTI Consulting's strategic comms arm sees 2.9% first quarter revenue decline
09 May 2012 | by Alec Mattinson
The strategic comms arm of FTI, which rebranded last year from FD, reported that global revenue ...
Infrastructure India calls in Merlin for financial brief
09 May 2012 | by Alec Mattinson
executive, both of whom are also senior executives at Guggenheim Global Infrastructure Company, a 31 per ...
MasterCard unveils PayPass digital wallet
08 May 2012 | by Alex Brownsell
further global roll-out in 2013. The service will include in-store contactless payment technology and a ...
WPP lands global Bank of America ad and branding account
04 May 2012 | by Daniel Farey-Jones
WPP has won out against BBDO in a global advertising and branding pitch for the Bank of America and...advertising for its consumer banking, global banking and markets and global commercial banking divisions ...
UN responsible investment body brings in Lansons
03 May 2012 | by Alec Mattinson
A United Nations-backed organisation pushing for higher ethical standards in the global financial...sustainable global financial system by highlighting the relevance of ESG (Environmental, social and corporate ...
Standard Chartered reviews financial comms brief
03 May 2012 | by Alec Mattinson
Global banking powerhouse Standard Chartered has initiated a review of its financial comms for the...dates back 150 years and it now has listings in London, Hong Kong and Mumbai and operates in 70 global ...
Brunswick names Susan Gilchrist as group chief exec
02 May 2012 | by Alec Mattinson
The global financial and corporate agency has promoted Susan Gilchrist to the newly created ...
