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Barclaycard returns to TV for PayTag campaign

has also become the first financial services brand to use Google+ Hangout to promote the technology ...

Apple cements most valuable brand status as UK's giants slide

at the top. Google dropped 3% to $107.9bn and lost second place to IBM, which benefitted from a 15 ...

Brand barometer: Car insurers, which one is most prominent online?

key words / phrases with each other using online tools (e.g. Google Adwords). For this research, the ...

Female marketers make their mark on Power 100

marketing director and head of marketing Roisin Donnelly, Google s head of consumer marketing EMEA Obi ...

Unilever tops 2012 Marketing Society Awards nominations

marketing Google Chrome BBH Nokia Fallon Snickers Abbott Mead Vickers BBDO The Famous ...

O2 takes aim at PayPal with mobile payments service

NFC technology called Simply Tap, with Barclaycard. Google launched its own version of the ...

Crowdfunding property firm The House Crowd hires Rumpus

including daily Facebook, Twitter, Google+ updates and weekly blogging. ...

Why the world needs a desirable bank

Tesco, Wal-Mart or John Lewis strange. There s also a very real threat from brands like Apple, Google ...

Goldman Sachs' secrecy to blame for Greg Smith outrage, say PROs

(c) every organisation has its moaners and groaners. The news came as Google has also been thrown ...

How Visa's Olympics sponsorship must shift perceptions of its brand: the Marketing interview

,' he says. 'There is so much going on in payments, with everyone from Google and Apple getting into the ...

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