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Brand barometer: Coffee shops, which one is most prominent online?

key words / phrases with each other using online tools (e.g. Google Adwords). For this research, the ...

Apple cements most valuable brand status as UK's giants slide

at the top. Google dropped 3% to $107.9bn and lost second place to IBM, which benefitted from a 15 ...

Female marketers make their mark on Power 100

marketing director and head of marketing Roisin Donnelly, Google s head of consumer marketing EMEA Obi ...

Unilever tops 2012 Marketing Society Awards nominations

marketing Google Chrome BBH Nokia Fallon Snickers Abbott Mead Vickers BBDO The Famous ...

The truth about youth: Do you know Generation Z?

seriously and have strong partnerships with companies like Facebook and Google. Our on-pack campaign to win ...

Brand barometer: Fast-food chains, which one is most prominent online?

key words / phrases with each other using online tools (e.g. Google Adwords). For this research, the ...

Digital killed the marketing star

last month. 'With things like Facebook and Google, we find that the return on investment of the ...

Hall of Fame shortlists finalised and deadline extended

Innovators Blue Rubicon BSkyB Dare Dunnhumby Facebook Fallon Google MediaCom Metro Mother Specific Media ...

Trading places: this week's people moves

creative director Steve Vranakis is leaving the agency to join Google Creative Lab as a creative ...

Apple usurps Google as most valuable global brand

Apple has leapfrogged Google and IBM to become the world's most valuable brand, according to...risk profiles, to arrive at a brand's value. Google's brand value slipped by 2% to $111.5bn ( 67.9bn ...

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