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IDM summit targets ethnicity

segmenting on ethnic lines was an opportunity for marketers and essential for government agencies, but it was ...

DataTalk

government intervention by overhauling the way they handle data, says David Arrowsmith....FIRST: Black Monday saw a run on a bank in one of the world s most tightly government regulated ...

Technique - Maximising your data with a prospect pool

Marketing Association signed a voluntary agreement with the Government to reduce the amount of direct mail ...

Legal Eagle

Government, law-enforcement agencies, businesses and consumers have a better understanding of the problem of ...

Doordrop preference will be tricky

it s time I stopped whinging about the Government picking on direct marketing. True, junk mail is ...

DMA plots 'green' standard

with key government and industry stakeholders, such as the Department for Environment, Food and Rural ...

Power 50 in Data: New order

Constitutional Affairs announced that the Government intended to bring in custodial sentences for the illegal ...

Legal Eagle

marketing. I have heard that there has been a report issued which is critical of the Government s attitude ...

ICO: 'Take data seriously'

to the government body in the past year - the third-largest sector after internet firms and lenders ...

Royal Mail takes green step

. Only 16 per cent thought that government policy and increasing public demand for green accountability ...

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