Barclaycard returns to TV for PayTag campaign
28 May 2012 | by Alex Brownsell
to the programme, amid reports it has not attracted enough partners. In November, Barclaycard unveiled a new ...
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Jobs | Agency Showcase | Ad creativeNational Trust launches Wallace and Gromit ads
28 May 2012 | by Matthew Chapman
The National Trust is targeting new audiences and young visitors with a Jubilee-themed augmented...s new mini animation, which will debut at Trust properties over the Jubilee weekend. The end ... screening the new Wallace and Gromit animation, which is produced by Aardman. It represents the first ... to embrace new audiences and prove its properties are aimed at everyone. Cat Weaver, senior marketing ...
Plusnet airs light-hearted manifesto ad
28 May 2012 | by Sarah Shearman
Plusnet, the Sheffield-based telecoms operator, has released a new spot claiming its competitive
Kellogg's Rice Krispies Squares launches 3D ad
25 May 2012 | by John Reynolds
trailers of the new 'Men in Black' film. Kellogg's has big ambitions for the campaign. It believes ...
Toyota launches digital teaser campaign for its latest sports car
25 May 2012 | by Sarah Shearman
of the new model at Goodwood Festival of Speed, before its release this summer.
Missing People asks viewers to pick up the phone
25 May 2012 | by Loulla-Mae Eleftheriou-Smith
Bartle Bogle Hegarty has created the campaign for Missing People, which is launching its new phone number, 116 000, on International Missing Children's Day today (25 May). It is supported through TV ... was challenging can you raise awareness of a vital new number for a charity whose work is not well known ...
Turkey of the Week - Karmarama, Pilgrims Choice
24 May 2012
Sara Kimberley doesn't think there is anything original about Karmarama's new ad for the cheese
Two decades of tuning in to commercial radio
24 May 2012 | by Maisie McCabe
in the new role of head of creative development in January. "The RAB is effectively positioning radio back ... and Newsworks (formerly the Newspaper Marketing Agency), at the time the RAB was doing something new. When ...
Britvic repositions J2O in brand overhaul
23 May 2012 | by Loulla-Mae Eleftheriou-Smith
Britvic has overhauled its adult fruit juice drink brand J2O with a new marketing push...The repositioning has been kicked off with a new TV ad by BBH that features a group of dogs turning up to a party hosted by cats. The hostility between the two species is broken down by the dogs ... s brand work asked consumers to come up with new J2O flavours and featured the strapline: Mix up a ...
Media360: John Lewis marketer Craig Inglis on surprising consumers
23 May 2012 | by Daniel Farey-Jones
360 to quiz him about the brand's image and plans and fish for news on Apple's rumoured TV plans.
