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General Electric 'future folklore' by TBWA\Tequila\Shanghai

address China s most pressing environmental and healthcare challenges. The campaign launched with the ...

29 under 29: Not the usual suspects

product. Another client, ViiV Healthcare's Tom Williams, says: 'Katy's hard work has resulted in us being ...

Brand Action Group - an alternative approach

importance of "joined-up thinking". They can be found across a spectrum of sectors - including healthcare ...

Macmillan Cancer Support continues TV push

of healthcare environments as well as online. Hilary Cross, director of external affairs at ...

Profile: James O'Shea, marketing director at Maxinutrition

pharmaceuticals and consumer healthcare products company GlaxoSmithKline bought the firm for 162m. In ...

Profile: Doug Bewsher, chief marketing officer at Skype

logic to other sectors, such as healthcare,' he explains. Building business use is another focus this ...

Bupa shifts strategy to promote service range

Healthcare provider Bupa is overhauling its marketing strategy to promote a broader range of its...reappraise Bupa as a 'healthcare partner', offering a range of services to reflect different life stages ...

Digital: Social Media Policy - What's your policy?

. Some companies, particularly in the financial or healthcare sectors, have responded by limiting or ...

Waitrose marks 5th anniversary of its Foundation

percentage of profits being put into a trust to pay for projects such as educational, social and healthcare ...

Pharma comms chief warns healthcare PR professionals of social media pitfalls

The healthcare PR industry is overlooking traditional media outlets in the rush to improve online...Conference in London last week. The one-day conference aimed to address frustrations within the healthcare ...

 

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