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Quality control

22 Oct 2007 | by Michael Bush

healthcare information. The company has started targeting doctors with its quality story, as well. The ...

US Tuna Foundation effort combats misinformation

01 Nov 2006 | by Michael Bush

healthcare professionals." Tactics The team set out to form partnerships and work with the journals ...

The youth market

22 Nov 2005 | by Andrew Gordon

healthcare to public affairs. In fact, public affairs and issues management now seem to be on the minds of ...

Ten Rising Stars: Sarah Finnane

06 Oct 2005 | by Keith O'Brien

regulations, nutrition and healthcare journalists, and the animal agricultural beat. That diversity, combined ...

VSS survey optimistic about PR industry's growth opportunities

15 Sep 2005 | by Hamilton Nolan

. Likewise, healthcare's strong and steady progress over the past five years marks it as the most consistent ...

Organization PR: Fertile Hope aims to teach doctors about chemo risk

07 Feb 2005 | by Jen Adams

day. By targeting the healthcare industry, not only could Fertile Hope inform medical professionals ...

A booming market

31 Jan 2005 | by Erica Iacono

, reaching out to them gets a bit trickier. Megan Svensen, EVP of healthcare at Marina Maher ...

HOLMES REPORT: With the proper behavior, even tobacco makers can legitimately claim to be socially responsible

19 Jul 2004 | by Paul Holmes

educate consumers, building the healthcare costs of its products into its pricing, and more. Paul ...

CAMPAIGNS: Dialog's campaign shows consumers the benefits of soy

23 Feb 2004 | by Alvin Hattal

companies, manufacturers, processors, healthcare professionals, and the media. Tactics The first ...

CAMPAIGNS: CMC begins move to grow cranberry demand in the US

02 Dec 2002 | by JOHN N. FRANK

could raise the profile of cranberries. It created a three-year plan to target healthcare pros and ...

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