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Danny Rogers: Improving diversity is next step for industry

2011 IPA Agency Census revealed that ten per cent of the advertising industry was from a non-white ...

Marketing group that contains PR remains hardest hit in Q1 Bellwether Report

The first quarter IPA Bellwether Report has revealed that budgets in the category that includes PR..., IPA president, executive chairman and partner, Karmarama, said: Business confidence is returning ...

Diversity: Five ways to break the barriers

, marketing and advertising is similar. In the 2011 IPA Agency Census, only ten per cent of the advertising ...

PR in marketing group hardest hit in Q4 Bellwether Report

The fourth quarter IPA Bellwether Report has revealed that budgets in the category that PR falls...for their own companies had dropped for the first time since Q1 2009. Nicola Mendelsohn, IPA ...

Bellwether Report suggests marketing spend up while confidence dips further

The third quarter IPA Bellwether Report shows marketing budgets have been revised upwards, ending a...2007 that budgets for all sectors have been revised up. Nicola Mendelsohn, IPA president, executive ...

Bellwether survey sounds cautious note for marketing industry

, IPA president and vice-chairman, Ogilvy Group UK, said: Though these latest figures suggest hesitancy ...

Use of TV, radio and newspapers declines in favour of PR and PA, says Sorrell

supplement to commemorate the 10th anniversary of the IPA BDO Bellwether Report, released today . The ...

PR industry budgets revised down in Q2, according to latest Bellwether Survey

promote the 10thh anniversary of the IPA BDO Bellwether Report, a one-off supplement has been compiled ...

Decline in PR budgets slowing down, finds latest Bellwether Report

per cent in Q3. IPA president and vice-chairman of Ogilvy Group UK , Rory Sutherland, said ...

Bellwether report shows decline in marketing spend slowing

slightly more stable and stabilising media market,' said Jim Marshall, Starcom consultant and IPA Media ...

 

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