Thomas Cook in pitch fee row
08 Jul 2010 | by Ian Darby
of 1m. Hamish Pringle, the IPA director-general, said: "This is absolutely outrageous. It adds ...
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Search results for "IPA"
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Jobs | Agency Showcase | Ad creativeEditor's comment: A silver lining amid the gloom
15 Mar 2011 | by Noelle McElhatton
Marketer confidence, as indicated in last year's IPA Bellwether surveys, may have been volatile ...
What Next in Digital?
28 Jun 2010 | by Suzanne Bidlake
, evokes the IPA president Rory Sutherland's image of going to a restaurant and being accosted by six ...
Adman Rory Sutherland refutes study's claim that ad execs destroy £11.50 for every £1 they create
15 Dec 2009 | by Bill Britt
LONDON - Rory Sutherland, president of the Institute of Practioners in Advertising (IPA), says a...IPA says that the study overlooks that under consumption would have detrimental effects on the economy ...
Decline in DM spend has levelled off, says IPA survey
06 Apr 2009 | by Noelle McElhatton
in below-the-line spend is plateauing, according to the IPA's latest Bellwether survey published...DM spend fell by 12%, the same percentage decline as Q4 in 2008, which the IPA described as a ...
Rory Sutherland given 'outstanding service to DM' award at Caples
23 Mar 2009 | by Noelle McElhatton
interactive creative. Sutherland, the IPA's new president and vice-chairman of Ogilvy UK, was given the Andi ...
Number of DM pitches rose in 2008 as digital market matures, says AAR
15 Jan 2009 | by Noelle McElhatton
as dismal a year as predictions such as the IPA Bellwether's report would indicate. "DM had a ...
IPA report shows further decline in DM spend, and internet too
12 Jan 2009 | by Noelle McElhatton
, according to the latest IPA Bellwether Report on marketing budgets. DM spend declined by 12%, according to...have increased to 10 per cent. Says Moray MacLennan, IPA President, "This Bellwether Report suggests ...
Annual: Advertiser of the Year - Transport for London
12 Dec 2008
category and is shortlisted for a Cyber Lion. November: Cabwise wins bronze at the IPA Effectiveness ...
The Week in Marketing: 2 December 2008
02 Dec 2008 | by Staff
drives in selected bars and pubs. IPA widens entries This year's IPA Effectiveness Awards have opened ...
