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Think BR: What creative businesses can learn from John Lewis

'John Lewis' economy. Clegg has floated the suggestions of tax incentives for employers who sell ... to their owning stake have financial incentives directly linked to the company s performance. Many agency ... employee share schemes exist that provide tax incentives to businesses transferring shares to employees ...

Katherine Levy: While shareholders rise up, remember those who deliver

-term incentive scheme payout of 5.6 million. Sorrell earned a lot, but he also helped deliver record results ...

Editor's Comment: Unilever's Paul Polman: a CEO worth every penny

concern about a fresh incentive scheme for Polman. He will no doubt defend his package eloquently. His ...

Revolution: Social Media - Meet the new social networks

Last month, Honda launched a page and campaign on Pinterest. The up-and-coming social media site works like a virtual pinboard, where users share images and videos with friends and followers. Honda's activity, which it has dubbed 'Pintermission', promoted its CR-V model and included a $500 incentive ...

Do clients need to cough up quicker?

of various incentives to encourage faster payment." Ian Millner, the MAA chairman, suggests more should ...

Helen Edwards: Grand incentive to alter pack mentality

. Influences and choices If marketers have a moral incentive to reduce pack size, perhaps they might now ...

Tobacco branding ban debate: reaction from all sides

commoditised market place and that is typified by price competition. "It means there is a loss of incentive ...

Government alcohol strategy comes under fire from advertisers

unsuitable alcohol ads can be easily reported. Additionally, examining rules and incentives that might ...

How brands are innovating their way out of the 'squeezed middle'

with the core product, its environmental credentials are intended to give consumers extra incentive to purchase ...

Osborne reveals tax breaks for video games producers

campaigned for tax incentives for the production of animation in this country from the Government ... an over-reliance on financial services towards a high-skill, R D incentive and export-focused industry ...

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