Sky finally launches green button ad service
28 Apr 2009 | by Gareth Jones
LONDON - Sky will finally launch its green button interactive TV (iTV) ad service in June after
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Search results for "Interactive TV"
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Jobs | Agency Showcase | Ad creativeBlinkx moves into TV with set-top box deal
11 May 2009 | by Staff
LONDON - Blinkx has struck a deal with interactive TV (iTV) company Miniweb that will see its video
Battle of the brands - Cadbury vs Ribena
28 Jan 2009 | by Staff
LONDON - Despite its critics, iTV (interactive TV) has become a key platform for FMCG brands. Kim...sophisticated user interfaces. Next-generation iTV (interactive TV) ad formats include VALs (video advertising ...
Cashing in on convergence
28 Jan 2009 | by Victoria Furness
advertising opportunities than ever before: the web, social media, mobile, iTV (interactive TV) and games ...
Dragging Unilever into the digital age
04 Dec 2008 | by Adam Woods
digital space," he says. "At the moment, it is still PC-based, but it might be interactive TV or it might ...
Moving on up: Jamie Galloway
01 May 2008
advertising right through to interactive TV, mobile and website development. I have been both a hands-on ...
Procter & Gamble: Tried and true
01 Apr 2008
taken for a lack of digital enthusiasm. The company was experimenting in interactive TV back in the 1990 ...
Brits actively surf the web while viewing TV
27 Mar 2008 | by Hayley Pinkerfield
LONDON - Britain is a nation of interactive TV users, with much of the population going online
The Revolution Masterclass on mobile marketing
14 Mar 2008
Reuters' portfolio of mobile and interactive TV services for EMEA. He has worked at Reuters for 17 years ...
Brand profile: Domino's puts quick service first
04 Feb 2008 | by Gareth Jones
on its interactive TV ordering service last year. When it launched nearly a decade ago on the Sky ...
