Is TV on track for the digital revolution?
14 Oct 2008 | by Steve Hemsley
on-demand and to bring consumers closer to the brand with interactive TV." MIKE PARKER, head of strategic ...
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Jobs | Agency Showcase | Ad creativeEyeconomy hires Gidley for video sales role
30 Oct 2008 | by Milly Glaister
agency, where he specialised in interactive TV red-button advertising. He previously spent 12 years as a ...
Sky cuts cost of red-button ads
30 Sep 2008 | by Milly Glaister
LONDON - Sky is enhancing its red-button interactive TV service, cutting the cost of the service to...airtime surcharges. The announcement coincides with the launch this week of Thinkbox's interactive TV cost ...
QVC launches dedicated beauty channel
15 Sep 2008 | by Maisie McCabe
channel was developed by QVC s interactive TV team, with broadcast technology company PubliTronic ...
Olympics on course to set record for furtive online TV viewing
12 Aug 2008 | by Tess Alps
internet or red-button interactive TV, than previous sporting tournaments. Yep, it's a pain that for the ...
TouchPoints Two
08 Jul 2008 | by Alexandra Jardine
technology such as MP3 players, interactive TV services and video-on-demand. Questions on traditional media ...
Inbox - 17 June 2008
17 Jun 2008 | by Media Week
information - including jobs. Robert Ray, Marketing director, The Newspaper Society INTERACTIVE TV NOT ...
Planet Media - A speed-read guide to the major developments of the week
17 Jun 2008 | by Media Week
for interactive television, according to online media news website Interactive TV Today. It says the ...
Brylcreem aims to be cool again
10 Jun 2008 | by Rachel Phelan
drive, while interactive TV enabled viewers to watch the making of the campaign. Results Ongoing ...
OMD UK restructures to boost revenue
04 Jun 2008 | by Fiona Ramsay
LONDON - OMD UK is aiming to boost ad revenues in mobile, interactive TV, video-on-demand and
