11 Mar 2009
| by Frank Washkuch
The agency, and its research subsidiary Context Analytics, analyzed Interbrand's annual rankings ...
22 Sep 2008
| by Frank Washkuch
NEW YORK: Coca-Cola, IBM, and Microsoft again took the top three slots, of Interbrand's 2008 Best...ongoing customer demand, image, and customer loyalty. Andy Bateman, Interbrand CEO, said that PR ...
11 Oct 2007
| by Jason MacDonald
trusted brand. According to Interbrand s annual global brand value survey, Johnson Johnson is one of the ...
07 Feb 2007
| by Tonya Garcia
Interbrand. As a brand manager, you have to make sure it s not schizophrenic. But Art Cannon, marketing ...
11 Sep 2006
| by Erica Iacono
, global director at Interbrand. However, he adds, the proposition could have implications for the brand ...
12 Jun 2006
| by Hamilton Nolan
, a global director at brand and design consultancy Interbrand, says that the first rule of brand ...
20 Apr 2006
| by Erica Iacono
seen a surge in its brand reputation. In the most recent Interbrand ranking, Samsung was in the top 20 ...
09 Mar 2006
| by Andrew Gordon
decision by late March. Samsung's brand has soared in recent years. In the most recent Interbrand ranking ...
06 Feb 2006
| by Beth Herskovits
SERVICES AGENCIES (ECOMAGINATION): PR: Edelman Advertising: BBDO Branding: Interbrand ...
02 Feb 2006
| by Andrew Gordon
media site from Interbrand.