Focus: Marketing Comms - The faces behind the brand names
16 May 1997 | by DANNY ROGERS
consultancy Interbrand, says the debate about the rise of the corporate brand has been going on for years ...
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Jobs | Agency Showcase | Ad creativeFOCUS: CONSUMER PR - Turning bricks to clicks. The festive season is finally upon us, so how can the big high street retailers make the most of their brands online? Richard Carpenter goes e-shopping
08 Dec 2000 | by RICHARD CARPENTER
street stores, too. As Alex Batchelor, Interbrand managing director, points out: If your local ...
