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Search results for "Japan"

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Limited-edition products help garner quick impact, demand

In early June, PepsiCo rolled out its Ice Cucumber soda in Japan, and curious consumers bought all...suddenly popular drink, Pepsi brand managers in Japan decided to discontinue production because of seasonal ...

All eyes on Germany

ratings over 2002, when the last World Cup was played in South Korea and Japan. Some of those increases ...

What goes online

World Cup, held in Korea and Japan. Midfield Landon Donovan and goalkeeper Tim Howard (who plays ...

Wag Ed appoints Yeap to establish presence in Japan

TOKYO: Waggener Edstrom plans to open its first Japan office this year and has hired a Starbucks...Starbucks, is joining Wag Ed as an SVP and will oversee the agency's expansion into Japan. The move into ...

CAMPAIGNS: PR push helps sell Asian-Americans on golden kiwifruit

been established in Japan and Taiwan, but had not carried over to the US market. Strategy ...

Haygarth hired to design global PR tool kit for Chivas

the US, Japan, South Korea, and South America, plus key European markets France, Spain, Portugal ...

CAMPAIGNS: CMC begins move to grow cranberry demand in the US

markets such as Germany and Japan, and wanted to raise the visibility of cranberries in the US as well ...

FDoC retains Golin for global growth drive

, concentrating on key targets in France, Canada, Japan, China, and Britain. Golin has been using the tagline ...

Ogilvy nabs Frito-Lay in Asia-Pacific

, which will entail brand building in seven Asian markets: Japan, China, South Korea, Thailand ...

CAMPAIGNS: Public Affairs - No smoking event gets global press

, Norway, Finland, Iceland, Sweden, Denmark, Italy, Poland and Japan. The BBC World Service, ABC s ...

 

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