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McDonald's adding variety of voices on staff comms site

OAKBROOK, IL: Station M, McDonald's internal Web site for its North American restaurant workers...'s will expand Station M's three key crew bloggers to about ten to fifteen. A few of the new bloggers may simply ... and Canada, in English, Spanish, and French. As communicators, Station M is giving us access we didn ... M. ...

Lionsgate looks to Joele Frank for M&A help

LOS ANGELES: Lionsgate hired Joele Frank, Wilkinson Brimmer Katcher to handle all aspects of merger and acquisition PR, effective the week of March 9.

Agency reviews highlight battle in electronics space

, then brand loyalty. During these economic times, I am reevaluating all my partners and vendors, as I'm ...

Reebok hopes to inspire with new Cirque du Soleil workout

launch events and media relations. Reebok is working with M C Saatchi Sport and Entertainment ...

FD's '08 revenues up 21% despite Q4 decline

financial crisis on M A and capital markets activity." Global advisory firm FTI Consulting's other ...

Alex Rodriguez looks to PR support during crisis

substance, and for that I'm very sorry and deeply regretful." He admitted to using the drugs from 2001 ...

Service companies find silver lining in recession

consultants now he works alone. As a result, I'm the VP and have had to take on a lot of responsibilities ...

Ketchum employee's Tweet sets off disagreement with client

A Twitter post made by the screen name keyinfluencer, which lists James Andrews, VP, director of interactive at Ketchum, as its owner, made the true confession that I'm in one of those towns where I scratch my head and say I would die if I had to live here!' An employee of FedEx then wrote a letter ...

Diabetes Program encourages healthy eating in Hispanic community

"M s que comida, es vida" ("It's more than food, it's life") is a bilingual program targeting Hispanics with diabetes, their families, and healthcare workers. "The whole purpose of the campaign ... such as Arizona, New Mexico, New York, and Georgia. Online, the NDEP has "M s que comida" resources like ...

CNN leverages its nonpartisan coverage

reporting. I'm optimistic there is. I hope some TV news execs out there are similarly optimistic. ...

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