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Apple welcomes former Dixon boss with £36m 'golden hello'

Apple has awarded a $56m (£36m) "golden hello" to John Browett, the former Dixons boss who...The payment consists of free Apple shares, currently worth $562 each, which will be distributed over five years. Browett was paid around 1m last year for running Dixons' retail chains PC World ... , Apple's chief executive, passed up $75m in dividend payments he was due to receive in the next decade ...

NBA gets serious about cracking UK

Last week, the NBA became the first major sports league in the world to top 5m Twitter followers ... 260m people follow it on Facebook and Twitter. However, basketball is still a comparative minnow ... England, an average of 151,500 people play basketball at least once a week, compared with more than 2.1m ...

Daily deal site DiscountVouchers.co.uk hires Rooster PR

and consumer sectors. From July to December 2011 UK consumers spent 292.5m on daily deal websites, saving, on average, 56 per cent on their purchases, or 375m. Competition is fierce however, with 70 active daily ...

The changing face of music tie-ups

venues, previously known as the Carling Academies, in a 22.5m deal. It complemented the brand's 36m ... with Madonna as part of Smirnoff's Nightlife Exchange Project, which aimed to get 10m people in 50 countries ...

Beiersdorf kicks off £110m pan-Euro media review

estimated £110m pan-European media account....with the capture, in 2010, of the $100m US media account from OMD. It had previously won the Beiersdorf account in its home market of Germany, where OMD was also the incumbent. The UK spend on the account is 23m ... activity on ASOS. The media review follows the appointment of DraftFCB to handle its global $700m ...

Apple cements most valuable brand status as UK's giants slide

Rank Change # Brand Brand Value 2012 ($M) Brand Value Change '12 vs. '11 ... H M 13,485 4% -15 59 Cisco 13,317 -18% New 60 ...

The truth about lying on your CV

they have ever done so themselves Elias Markopoulos @markoelias Oh come on. I'm certain most people ... _Deepa It's wrong, they'll get caught out eventually. And no, I'm glad to say I have never. Ru Kotecha ...

18 Feet & Rising lands £3m Cuprinol business

18 Feet & Rising has landed the £3 million advertising account for the AkzoNobel woodcare brand Cuprinol.

Helen Edwards: Get personal with your brand

they should give up their careers and go into the smoothie business. Thirteen years and 200m later, Richard ...

We'll Call You - McVitie's Jaffa Cakes

McVitie's: Hello, McVitie's customer care. Mktg: Hi, I saw something in the paper the other day about McVitie's using milk chocolate on its Jaffa Cakes. McVitie's: Not that I'm aware of. We haven't been informed in this office. Mktg: Oh. I thought you had a milk chocolate-coated Jaffa ...

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