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Vitamin Shoppe selects Allison & Partners as AOR

12 Nov 2008

to bloggers. I'm a one-person department I wanted to find [an agency] who understood media relations ...

Xbox, ASA team up on anti-smoking campaign

29 Aug 2008 | by Kimberly Maul

and I'm still cool.' The response has been tremendous." The PR campaign, led in-house at both Xbox ...

Country Crock's goes healthy with Small Changes

14 May 2008 | by Jaimy Lee

, Unilever will donate a meal to America s Second Harvest. Its agency of record, M Booth Associates ... Goldblatt, director of consumer marketing at New York-based M Booth Associates. The same videos, which ...

Health kick doesn't scare candy makers

24 Oct 2007 | by Irene Chang

lot of marketing muscle on our M Ms plan, Bowling explains. From an M Ms instant-win sweepstakes ... this year, including stand-alone candy bars, M M packs, miniatures, and fun-size items. For now, candy ...

CDC selects Ogilvy for $3.3m task targeting America's youth

19 Oct 2007 | by Marc Longpre

WASHINGTON: In an effort to encourage America's youth to form healthy relationships and avoid violent dating patterns, the Centers for Disease Control and Prevention (CDC) has awarded Ogilvy Public Relations Worldwide a three-year contract worth more than $3.3 million to lead its national "Choose Respect"...

Mitt catches criticism for forced reply

10 Oct 2007 | by Hamilton Nolan

arrest me and my doctors for using medical marijuana. Romney, clearly uncomfortable, responded, I m not in... I m not in... I m not in favor of medical marijuana, and quickly moved off with a forced smile ...

WomenHeart breathes life into comms

08 Oct 2007 | by Marc Longpre

to get done on a shoestring, she notes. So what I m seeking to do is reach more corporate partners ...

AFL-CIO plans $53.4m effort for 2008 election

04 Oct 2007 | by Ted McKenna

WASHINGTON: The AFL-CIO plans to spend $53.4 million on grassroots outreach in the 2008 election cycle to back political candidates that support "workers' issues," such as healthcare and the Employee Free Choice Act (EFCA).

A golden opportunity

10 Sep 2007 | by Ted McKenna

m doing, Gonzalez says. The state is coping with a number of economic issues related to a $1 ...

My giant leap

27 Aug 2007 | by Tanya Lewis

I m talking about. 3 keys to change 1. Trust yourself; know yourself; maybe push yourself 2 ... . Johnson also enjoys the myriad new challenges BART offers him. I m learning about managing people and have a long way to go on that, he admits. I m learning the ways of the unions. That s been a real eye ...

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