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My Media Week: Mark Popkiewicz

This week, Mark Popkiewicz, CEO at digital brand integration specialists MirriAd, balances his

Advertisers must embrace new tech to reach the skip generation

. Mark Popkiewicz is CEO of Mirriad This article was first published on ...

PEOPLE: Appointment at BBC Ventures Group

BBC Ventures Group has appointed Mark Popkiewicz managing director of Kingswood Warren Ventures, a

MirriAd appoints Bazalgette as chairman and secures funding

BBC Ventures, Mark Popkiewicz. ...

Universal to allow native ads from likes of Coke and LG in music videos

their music videos." Mark Popkiewicz, chief executive officer, Mirriad, said: "We designed Mirriad ...

Product placement specialist MirriAd signs another broadcast deal

broadcasters. Mark Popkiewicz, chief executive of MirriAd, said: "We see Viasat's choice of MirriAd as their ...

Embedded advertising provider attempts to improve ROI case

companies previously hooked up for a campaign in India with Hindustani Unilever. Mark Popkiewicz, MirriAd ...

Embedded technology makes online ad debut

filmed by ITN On, the online division of ITN. Mark Popkiewicz, CEO of MirriAd, said: Online publishers ...

MirriAd creates embedded to promote Will Ferrell movie

support of the release of last year s action thriller, The Bourne Ultimatum . Mark Popkiewicz, chief ...

Embedded advertising launched for Bourne promotion

numbers. Mark Popkiewicz, chief executive of MirriAd, said: This is a fantastic showcase for our ...


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