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P&G unveils 'My Black is Beautiful' campaign

29 Nov 2007 | by Michael Bush

Higgs, brand manager for the multicultural marketing group at P G, said one of the initiative s primary ...

Outlets up focus on gay, lesbian travelers

15 Oct 2007 | by David Ward

Marketing Corporation and author of the upcoming book, Gay and Lesbian Tourism: The Essential Guide for ...

Dyed fountains highlight Showtime's 'Dexter' effort

28 Sep 2007 | by Randi Schmelzer

. To promote the show s second season, Showtime teamed with Pop2Life Creative Marketing Promotion to ...

African-American pros offer passion

24 Sep 2007 | by Wynona Redmond

the country s largest marketing communications agencies targeting African Americans. Potential ...

Ford's 'Warriors in Pink' aids breast cancer battle

21 Sep 2007 | by Randi Schmelzer

for Komen for 13 years, but this year s campaign is the broadest PR and marketing initiative tied to ...

FNF expands minority home-ownership push

20 Sep 2007 | by Tonya Garcia

SEATTLE: More than a year after launching its Multicultural Marketing Division and a program to

Hot off the wire

17 Sep 2007 | by Tonya Garcia

Lissauer, EVP of marketing and business strategy for BW. We have no plans in place to do anything ...

Festival's media outreach efforts draw sell-out crowd

11 Sep 2007 | by Aarti Shah

and day-by-day press, says Eric Thomas, director of marketing for the festival. The event was ...

Brands should consider hip-hop culture

03 Sep 2007 | by Ronn Torossian

exercise caution when working with these artists. Marketing to a youth-minded culture has never been easy ...

Diverse results

27 Aug 2007 | by Michael Bush

PR talent, adding that as interest in multicultural marketing grows, finding talent has become a bit ...

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