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Lucre lands consumer PR brief for Parkdean

Akerman, marketing director at Parkdean, said: We spent a long time looking for an agency that we felt ...

Mindshare retains Unilever media buying in the US

close to a decision. Di Como said at the time of calling the review: "Our new marketing strategy ...

Trading places: this week's people moves

at newly created Adam & Eve/DDB in this week's round-up of people moves in advertising, marketing and...agency. ( Campaign ) Marketing Thomas Cook has appointed a new group chief executive, ending its ...

Jaguar steps up social media strategy to boost innovation

Jaguar, the luxury car marque, is ramping up its social media marketing strategy, as it looks for..., Jaguar kicked off a global marketing push, by its creative agency Spark44, introducing its new "alive ...

Big Communications acquires Quorum

to Big, which is part of The Mission Marketing Group and has clients including WKD and Domino ...

WPP appoints Deborah Kerr to head Team News

, worked at Abbott Mead Vickers BBDO as its marketing director and sat on its management board for five ...

Agency concern over post-COI plan

marketing communication agencies. Francis Maude, the minister for the Cabinet Office, told them that the ...

Zurich calls £100m global ad review

, including direct marketing and sponsorship, and its media account into Publicis in 2004. Publicis won the ...

Food & Drink: Take your hat off to Benito's tweet deal

audience as young professionals working in creative industries such as advertising, PR, marketing and media ...

Russell Davies: Great technology is useless if it's giving people the creeps

I remain convinced that the most important thing for marketing, and business in general, to get

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