Zurich calls £100m global ad review
24 May 2012 | by Anne Cassidy
, including direct marketing and sponsorship, and its media account into Publicis in 2004. Publicis won the ...
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Search results for "Marketing"
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Wells & Young's marketing director Chris Lewis leaves for consultancy life
24 May 2012 | by Gemma Charles
Chris Lewis, the marketing director of Wells & Young's Brewing Company, is leaving the brewer to
Microsoft UK's Philippa Snare on refocusing on innovation after a major restructure
24 May 2012 | by Sarah Shearman
The Microsoft UK chief marketing officer is honing its strategy of promoting the parent brand as...For someone five months into a new role, with the task of aligning the marketing of some of the ...
Private View: Dave Trott and Sarah Golding
24 May 2012
supermarket fridge aisle as a female shopper chooses the client's brand ... the marketing director's eyes ...
Digital: Nomophobia drives SecurEnvoy sales
24 May 2012 | by John Owens
Marketing Timescale: February 2012 Budget: 1,000 Objectives To supplement already strong ...
Food & Drink: Take your hat off to Benito's tweet deal
24 May 2012 | by John Owens
audience as young professionals working in creative industries such as advertising, PR, marketing and media ...
The Advocates - China bolsters Pernod Ricard's drinks cabinet
24 May 2012 | by John Tylee
The alcohol giant's chief marketing officer, Martin Riley, has a tough challenge of promoting a...company. Pernod Ricard's global marketing chief is partial to a tot of Chivas Regal or Jameson whiskey ...
Russell Davies: Great technology is useless if it's giving people the creeps
24 May 2012 | by Russell Davies
I remain convinced that the most important thing for marketing, and business in general, to get
I wish I'd done ... Bing 'decode Jay-Z with Bing'
24 May 2012
Bing Clients: Eric Hadley, general manager of marketing; Ryan Cameron, senior marketing manager, Bing ...
Where are the Jubilee commercials?
24 May 2012
celebration organisers really understanding the commercial potential. The boss of one marketing agency says ...
