From 1930s 'Brand Man' to today: the evolution of the brand manager
25 May 2012 | by Alan Mitchell
brilliant marketing programmes doing to grow the category?' This not only changed the definitions of ...
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Search results for "Marketing"
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Jobs | Agency Showcase | Ad creativeAurasma head Martina King departs amid HP turmoil
25 May 2012 | by Matthew Chapman
: Nicole Eagan, chief marketing officer; Pete Menell, CTO; Andy Kanter,COO; Steve Chamberlain, CFO; and ...
New look for Marketing Design Awards
23 May 2012 | by Kim Benjamin
The Marketing Design Awards 2012, which launch today, have been refreshed, with new categories...marketing campaign as well as encouraging industry best practice. The judging panel will feature ...
Manchester City in agency hunt to promote Etihad Stadium
22 May 2012 | by John Owens
in 2002. Marketing manager Justice Ellis said: What we re doing as a business is to make ...
Will foreign ownership of British brands affect their marketing? The Marketing Society Forum
17 May 2012
MAYBE - CELIA PRONTO, MARKETING AND ECOMMERCE DIRECTOR, FORD RETAIL GROUP British brands ...
Marketing guru: 'Consider restructuring into Foresight, Activation and Hindsight teams'
16 May 2012 | by Will Harris
and contemporary. In this instance, have you considered restructuring your marketing team into ...
Editor's comment: The key to being in our Power 100: to innovate and inspire
16 May 2012 | by Noelle McElhatton
someone powerful in marketing? Every year, Marketing revisits this question as our journalists compile ...
Power 100: The UK's top marketers
15 May 2012 | by Nicola Clark
Marketing unveils the definitive guide to the UK's most powerful marketers....Unilever s senior vice-president of marketing, Marc Mathieu, has been named the most powerful ...
Nike marketing boss attacks 'institutionally analogue' businesses
14 May 2012 | by Nicola Clark
things has been evaporated.' The question Velocity poses, as does Marketing , is where do brands go from ...
Non-sponsor brands ramp up pre-Olympics sports marketing
09 May 2012 | by Gemma Charles
of the forthcoming Olympics marketing blackout period....feature in the campaign. Manaaz Akhtar, the head of marketing for Subway, denied that the athletes ...
