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Jobs | Agency Showcase | Ad creativehave sought the expertise of agencies that specialize in consumer marketing. A prime example of this ...
integrated marketing campaign to change the way people think about the disease and to raise the funds needed..., says Kathryn Kane, SVP for brand management and marketing. "Right now, a lot of [baby boomers] are ...
name, although he is disappointed with Icos' diminishing R&D. However, Icos sales and marketing VP ...
marketing prowess," he says. Doctors are key influencers on patients who ask them what they think of diets ...
This can't be one of the most comfortable times to work in the marketing or PR department of a fast
groups, it involved kids in the marketing efforts, as well....handled by Publicis Groupe, the CDC hired PFI Marketing to handle outreach to black communities, A ...
consumer industries when it comes to marketing to multicultural audiences. Some companies, however, appear ...
account as part of Interpublic's team. "It follows what occurred in the ad arena and other marketing ...
," and one that requires more "consumer marketing savvy." Evident in the increasing convergence of ...
Brinker learned a thing or two about marketing and PR from its founder, the late Stanley Marcus. She ...
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