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Toyota launches digital teaser campaign for its latest sports car

, rather than the car. Toyota is planning to bring its UK marketing into line with its 'Always a ...

Jaguar steps up social media strategy to boost innovation

Jaguar, the luxury car marque, is ramping up its social media marketing strategy, as it looks for..., Jaguar kicked off a global marketing push, by its creative agency Spark44, introducing its new "alive ...

RAC hires John Orriss to head marketing

its marketing team....Orriss has been appointed to replace former sales and marketing director David Tyers, who left the ...

CREATIVE STRATEGY: Peugeot dances with the school of cool

. Is that it? Yup. According to Peugeot s marketing blurb, the dancer (Marquese Scott, a.k.a. Nonstop ...

Editor's comment: The key to being in our Power 100: to innovate and inspire

someone powerful in marketing? Every year, Marketing revisits this question as our journalists compile ...

Power 100: The UK's top marketers

Marketing unveils the definitive guide to the UK's most powerful marketers....Unilever s senior vice-president of marketing, Marc Mathieu, has been named the most powerful ...

DDB takes emotional approach for new VW Polo campaign

warehouse, using the strapline "Tough. Beautiful. Polo." Rod McLeod, head of marketing at Volkswagen ...

Campaign Viral Chart: P&G holds strong as Thinkbox debuts

Newman' by INITIALS Marketing 4,354 shares this week All time: 47,408 shares ...

Ford launches pan-European 'social influencer' campaign

Ford is using PeerPerks, PeerIndex's social media influence marketing platform, to indentify 1,000 ...

Autoglass appoints new marketing director

Autoglass is to restructure its marketing department following the departure of marketing director...Sales director Andre May will take up the new role of sales and marketing dire-ctor, overseeing an ...

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