Think BR: In whom we trust
18 May 2012 | by Jo Boyd
marketing messages, and the tendency for customers to trust each other more than brands, has resulted in a ...
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Search results for "Marketing"
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Jobs | Agency Showcase | Ad creativeBrand builder: Under Armour
24 May 2012 | by Kim Benjamin
The brand invested in its first major European marketing campaign last month, writes Kim Benjamin....first major European marketing push last month, which included a TV and digital marketing campaign ...
Editor's comment: The key to being in our Power 100: to innovate and inspire
16 May 2012 | by Noelle McElhatton
someone powerful in marketing? Every year, Marketing revisits this question as our journalists compile ...
Power 100: The UK's top marketers
15 May 2012 | by Nicola Clark
Marketing unveils the definitive guide to the UK's most powerful marketers....Unilever s senior vice-president of marketing, Marc Mathieu, has been named the most powerful ...
Nike marketing boss attacks 'institutionally analogue' businesses
14 May 2012 | by Nicola Clark
things has been evaporated.' The question Velocity poses, as does Marketing , is where do brands go from ...
Trinity Leeds kicks off online hype ahead of 2013 opening
10 May 2012 | by Matthew Chapman
campaign will run until 18 May. Paul Smith, development marketing manager at Trinity Leeds, said: ""We ...
Nike marketing boss attacks 'old' approach to social-media
09 May 2012 | by Nicola Clark
A leading global marketer at Nike has urged brands to stop trying to force "old metrics on to new media channels", claiming too many businesses are failing to add value through digital platforms.
Figleaves hires Talk PR for media and consumer drive
02 May 2012 | by PRWeek reporters
posted a profit since its establishment in 1998. Marketing Manager Christina Acklam commented ...
Sector Insight: Childrenswear
02 May 2012 | by Jane Bainbridge
marketing manager. Steven Sharp, executive director, marketing, Marks and Spencer ...
Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
Marketing Society Awards for excellence...Unilever has received the most nominations in the shortlist for this year s Marketing Society ...
