Co-op appoints Leo Burnett to £50m ad account
25 May 2012 | by Sara Kimberley
MasterCard and John Lewis marketer Gill Barr as its group marketing director. Leo Burnett was unavailable ...
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Search results for "Marketing"
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Jobs | Agency Showcase | Ad creativePlusnet airs light-hearted manifesto ad
28 May 2012 | by Sarah Shearman
marketing director at Plusnet, said: "It's key that we demonstrate that a lower price doesn't mean a lower ...
From 1930s 'Brand Man' to today: the evolution of the brand manager
25 May 2012 | by Alan Mitchell
brilliant marketing programmes doing to grow the category?' This not only changed the definitions of ...
Jaguar steps up social media strategy to boost innovation
24 May 2012 | by Sarah Shearman
Jaguar, the luxury car marque, is ramping up its social media marketing strategy, as it looks for..., Jaguar kicked off a global marketing push, by its creative agency Spark44, introducing its new "alive ...
Big Communications acquires Quorum
24 May 2012 | by Maisie McCabe
to Big, which is part of The Mission Marketing Group and has clients including WKD and Domino ...
Most businesses lack effective single customer view, finds survey
24 May 2012 | by Daniel Farey-Jones
view data system in place, according to Experian Marketing Services..... Nigel Wilson, managing director, data and analytics at Experian Marketing Services, said: "The benefits ...
Clifford named Newsworks strategy director
24 May 2012 | by Katherine Levy
Vanessa Clifford, the head of press at Mindshare, is joining the national press marketing body...Marketing Agency earlier this week. Clifford will report to Rufus Olins, the chief executive of Newsworks ...
WPP appoints Deborah Kerr to head Team News
24 May 2012 | by Sara Kimberley
, worked at Abbott Mead Vickers BBDO as its marketing director and sat on its management board for five ...
Agency concern over post-COI plan
24 May 2012 | by John Tylee
marketing communication agencies. Francis Maude, the minister for the Cabinet Office, told them that the ...
Zurich calls £100m global ad review
24 May 2012 | by Anne Cassidy
, including direct marketing and sponsorship, and its media account into Publicis in 2004. Publicis won the ...
