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FunkySexyCool brings more romance to America's youth

are now focused on creating awareness and talkability through outreach to youth-oriented media and blogs ... Launch PR team : CrocMedia, Night Agency Other marketing : Digital marketing via Steak Media Launch ...

Yahoo chooses Golin Harris

, community assets, media properties, and homepage. She declined to state the firms that would lose business from the review. Yahoo will still work with OutCast Communications for its trade and business media ...

Home Depot launches social-media initiative

ATLANTA: The Home Depot has unveiled its first-ever social media campaign to drive gift card sales...into the new-media ring in a significant way. He said the holiday season and this idea presented the perfect opportunity. We employ a wide variety of media and wanted to start incorporating this into our portfolio of media options, he said. It s a good way for us to learn and see what works for us in this space ...

Charmin rolls out new product with free restrooms

relations manager, Charmin. MS L is assisting with a comprehensive media program, which includes print, online, blogs, and traditional media outlets. Outreach has been targeted to local, national ...

Dell to form agency with WPP

relationship where PR, media, Web site analytics, creative, planning, [and everything] are all fixed on one ...

Edelman ups social impact in latest unit

behind consumers, media, and online, said Bronwyn Fenton, SVP, global consumer brands, Edelman. Fenton ...

Cision introduces CisionPoint

CHICAGO: Cision has launched CisionPoint, a media research, distribution, and analysis tool two

BBB gets new logo, Web site makeover

In June 2006, the BBB hired CRT/tanaka to help create a new uniform logo, develop a tagline, and conduct media outreach with a variety of general-interest and trade publications. The effort is an attempt ... organizations. We re saying, Let us help you make informed decisions, Cox said. Along with media outreach ...

Positive thinking

, and media professionals to discuss the state of cause marketing and its future..... But we ve also heard from the media saying, I m going to buy Dove and you should support Dove. Everyone ...

Trendspotting keeps firms ahead of the pack

Everybody [here] is entrenched in trends, reading the top [publications] and blogs, says Julie Kofman, VP of the Lifestyle Trends Group (LTG) at Marina Communications. You [must in order] to stay ahead of the curve. LTG, which works alongside the firm s Media Connections and social media groups ...

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