07 Jun 2004
| by Beth Herskovits
to employees and externally to media and investors.
Although Caliper had made the acquisition, Zymark's CEO ...
banking conference.
The agency also assisted with internal communication, branding, and media outreach ...
-by-state satellite radio and media tours.
Certain HPV strains cause virtually all cases of cervical cancer ...
31 May 2004
| by John N. Frank
can gain back the nutritional value of foods."
Shaffer's media-relations skills now come into play as well. She estimates spending about 15% of her time dealing with the press as the group's chief media ...
-carb movement don't faze Shaffer. "The media is about conflict and controversy, so of course there will be ...
24 May 2004
| by Andrew Gordon
, and relies on the media to help it do that because of Food and Drug Administration rules forbidding companies ...
their stories to the media.
"Our relationships with advocacy groups are extremely important," says Stutts ...
, patients are often on hand at company events and conferences to meet with everyone from the media ...
03 May 2004
| by Alvin Hattal
"influencers," primarily policy makers, boomers, and high-end donors, Kane says. "We'll also be doing media ...
29 Mar 2004
| by Alvin Hattal
handles media relations and organizes our press briefings."
Icos' IR director Lacy Fitzpatrick, who ...
. They collaborate on media relations concerning Cialis, with Lilly handling the lion's share of PR. Lilly also has ...
that will easily catch the media's attention, such as Cialis having fewer side effects than its rivals. It has what ...
19 Mar 2004
, Scotland and Wales. The story was widely reported in the media.
Such findings are never timely ...
, the media sensation following the damning findings, and the Which? results themselves, have done little ...
08 Mar 2004
| by Andrew Gordon
typically do PSAs. They don't do paid media or other kinds of outreach. This was a brand new strategy ...
languages.
And the various agencies also used a combination of events, advertising, media relations ...
and family. Publicis Groupe, in addition to ads and media relations, set up events that motivated kids to get ...
01 Mar 2004
| by Jen Adams
their work.
Media coverage also was to be done mostly locally, with publicity coming from local newscasts ...
26 Jan 2004
| by Anita Chabria
gain media attention, it also propelled press relations to a whole new level, and left the agency ...
the party to media as a celebrity-studded affair that was "the biggest Halloween event of the season ...
was given to actress Marlee Matlin.
The agency pitched that lineup to media, but real interest remained ...
15 Dec 2003
| by Sara Calabro
as a psychiatrist and dermatologist. MS&L coordinated a webcast and satellite media tour featuring Rasmusen and Dr. Koo, as well as multiple media appearances for the spokespeople. At the same time, MS ...