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Jobs | Agency Showcase | Ad creativeThe campaign, including an interactive online strategy and traditional media relations, is an effort to boost sales and awareness that Candie's is available exclusively at Kohl's, according to Iconix ... to the media now, she said. Media relations included outreach to regional and national business ...
, and other influencers. To do so, it decided to take a less formal and more fun approach to media relations ... members of long- and short-lead women's health, fitness, and fashion media to Miami February 24 for a Jukari class and Cirque du Soleil performance. The company also provided media with b-roll and a ...
social media platforms have played a very important role in this program, as they will for others. ...
Peppercom is tasked with handling all PR efforts for FreshDirect, including strengthening strategic communications, crisis communications, media relations, online outreach, and engaging with key stakeholders. "As a food company, there are lots of different angles to take our business from a PR ...
across many sectors for Philips. Sara Donaldson, manager of North America media relations for MS L ...
it 18 months ago. It is working with AOR Ketchum on the effort. [PR] extends beyond simple media ... . Promotional tactics include a live broadcast of the show on Barbie.com , consumer media outreach, a national ... a celebrity pink carpet party. For the media, the team launched Barbiemedia.com in October ...
which "does bring efficiencies." She was previously manager of media relations, but was promoted ... brand and will be part of its continued social media outreach, she added. The company will also ...
media, mobile marketing, and gaming. He added that there is also a digital initiative in the works ... -up store. Tactics included a launch event on November 19 for media and tastemakers, and outreach ...
PR for the multiyear partnership with (RED), which works to eliminate AIDS in Africa, includes traditional media relations, online outreach, and in-store marketing and events, said Stacey Krum, a ... , and the company, along with AOR Edelman, planned media relations to include outreach to key reporters and b ...
is conducting media outreach and internal communications for the report, said Tara Handy, senior manager of corporate media relations at McDonald's. Externally it is mainly targeting food and restaurant industry ...
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