25 May 2012
| by Ben Hall
media links, has become the most shared advert on the social web this week with 585,286 shares.
24 May 2012
| by Sarah Shearman
Jaguar, the luxury car marque, is ramping up its social media marketing strategy, as it looks...Jaguar is already active in the social media space and in some recent research by iProspect ...
of 12%.
The Tata-owned brand has appointed We Are Social as its first social media retained agency ...
media strategy.
Steven Cobelli, global digital manager at Jaguar, said We Are Social's creativity ...
22 May 2012
| by Daniel Farey-Jones
markets, it s also utilising technology the internet and social media - to very good effect. "The ...
16 May 2012
| by Noelle McElhatton
For proof, witness the record 45 new entrants in this year's Power 100 list of the UK's most powerful marketers, reflecting the evolving digital landscape - a social-media marketer makes his debut at number 15 - and the ascent of marketers at tech brands such as Samsung and Spotify.
What makes someone ...
14 May 2012
| by Loulla-Mae Eleftheriou-Smith
) and produced by Pulse, while media planning and buying has been handled by MediaCom. ...
11 May 2012
| by Staff
Haymarket Network, the customer division of Haymarket Media Group, has launched a new version...for new car launches.
Haymarket Media Group publishes Media Week and Brand Republic.
Follow Arif ...
10 May 2012
| by Hannah Crown
of 12 unless they meet a height requirement.
The agency also takes on press office and social media ...
10 May 2012
| by Sarah Shearman
Ford is using PeerPerks, PeerIndex's social media influence marketing platform, to indentify 1,000 social media users who have influence on topics such as automotives, technology and lifestyle in six European markets.
The move marks the first time that Ford has used the marketing platform.
Ford ...
09 May 2012
| by Gemma Charles, Public affairs editor, Marketing
A look at the performance of Audi in social media over the past four months...January - Audi's 'Vampire Party' ad made its debut ahead of the 2012 Super Bowl. The commercial aired on TV in the US, but was discussed around the world via social media.
February ...
, however.
Methodology
The Social Media Reputation (SMR) score provides a benchmark to gauge ...
02 May 2012
| by Jamie Maker, director, Brave
/Maxus
64
3
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Virgin Media
Bartle Bogle Hegarty/ Fifty6
57
4 ...