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Search results for "Media Owners"

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IAB admits to £50m error in UK online ad spend figures

from "high levels of uncertainty" in the market, which resulted in media owners and agencies repeatedly ...

EDF begins search for agency to overhaul online work

of the campaign with a series of deals with media owners including turning the masthead of the London ...

Digital Player - Emma Jenkins

time is spent looking into new propositions. These come from anywhere - start-ups, media owners, even ...

Strategy: Digital direct - The wall comes down

lots of buying models for online media. Cost-per-action deals move all the risk to media owners - but ...

Inserts: Inside and out

is an increasing reluctance by media owners to accept scratchcards, which the DMA says has been ...

Editorial: A timely renaissance for CRM

media owners, such as the Telegraph Group, must use every appropriate channel to deliver their content ...

Forum: Is direct media planning best done outside DM agencies?

to more creative use of media. External partners will often know the media owners, and can make ...

Inserts: Inserts speak volumes

that media owners should take some responsibility for how inserts can be perceived. "They need to ...

Special Report: List buying - Sales Leads - Some like their data hot

, holiday services, book sales and online. NDL aims to help media owners and other brands tap into this data ...

Forum: Does the door-to-door marketing sector need a preference service?

media owners, which already have good targeting systems in place. This is why D2D has grown so much in ...

 

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