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Consumers and their mobile devices

, InMobi, and Denise Turner, head of intelligence, MPG Media Contacts....and media planners to better reach audiences and gain insight into the role that these devices play in ...

Think BR: Consumers are ready for an open dialogue about online advertising and privacy

Two messages come ringing through from the recent independent study by Kantar Media exploring UK ...

Think BR: Launching Newsworks

of different media platforms - online, mobile, tablets, etc. We are marketing this concept to help ...

Trading places: this week's people moves

media....after only seven months in the role. ( Marketing ) Media Steve Alexander , who was recently ...

Young forced to grow up faster amid economic uncertainty

saving it has fallen by 6% since 2007, according to Kantar Media's Youth TGI study....from Kantar Media s Youth TGI study reveals that as the world changes around them, so fluctuate the ...

CREATIVE STRATEGY: Greeks employ modern methods to fight for heritage

previously fragmented and complacent. And, thanks to the power of social media and online petitioning, their ...

Think BR: Making the most of Euro 2012 sponsorship

enough to rely on the property s website and some of the freebie media opportunities which come as part ...

Think BR: BrandZ shows why technology matters

increasing control of its brand experience especially through the use of digital media, beaming its fashion ...

Think BR: Advertising for the second-screen

computers. Additionally, a recent study conducted by media research company Nielsen, which surveyed ...

Think BR: The future of loyalty goes beyond points and prizes

interrogate your data, and listen to what your social media feeds are telling you, rather than wishfully ...

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