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Ogilvy to work on LiveStrong

26 Jan 2009 | by Nicole Zerillo

policy makers. The campaign also includes media outreach and digital efforts, such as an ...

Ogilvy renews multimillion-dollar heart health campaign

21 Jul 2008 | by Jaimy Lee

Truth campaign, and another four-year, $3.2 million contract to provide media relations and ...

Gore spearheads message for Alliance for Climate Protection

21 Jul 2008 | by Ted McKenna

The Alliance said it sought to use the fame and media interest of its chairman, Gore, to promote ...

Entertainment Industry Foundation introduces anti-smoking PSAs on DVDs

18 Jul 2008 | by Kimberly Maul

Chad Griffin, partner of Griffin Schake. The major PR push came from a media event held at the ...

Fox, MLB, and New York come together to promote All-Star game

18 Jul 2008 | by Kimberly Maul

D'Ermilio, SVP of media relations for Fox Sports Network. These included a conference call with members of ...

Business Wire launches LatinoWire

16 Jul 2008 | by Tonya Garcia

NEW YORK: Business Wire and Spanish-language media company ImpreMedia launched LatinoWire, an...launched a social media news release service, Interactivo Multimedia News Release, as part of MultiVu ...

Digital Rodeo hires PR team to increase mainstream media presence

15 Jul 2008 | by Kimberly Maul

strategy, hoping to reach more mainstream media. The decision comes after the year-old Web site received..., "but we really want to start attacking larger media. "To do that, Webster and Digital Rodeo are ...

Florida puts family face on adoption campaign

15 Jul 2008 | by Kimberly Maul

adopting a child with special needs. "We're creating a campaign that has grassroots, earned media, paid ...

Burson aims with Hughes hire to build "bipartisan" counsel

14 Jul 2008 | by Ted McKenna

provide media commentary on the presidential race on occasion. ...

Progressive picks Allison & Partners as AOR

23 Jun 2008 | by Tonya Garcia

The firm's work will include media outreach to consumer and trade publications to promote the ...

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