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Windows Live brand gets boost from TV integration

To enhance its Windows-user experience, Microsoft has long offered online and downloadable...But to create excitement around its new-and-improved Windows Live options, Microsoft wanted to ...

US leagues eye MLS jersey sponsorships

from now, can I see fans protesting because there s a Microsoft logo on the front of a jersey from a ...

A brotherly community

their best recruiting pools was spouses of Microsoft employees. Mary Stengel Austen (Tierney ...

The IFL takes its fight to all audiences

investors and business partners. Microsoft and Coca-Cola have already signed on, and others will be ...

Conducting press relations in the age of online search

, Microsoft's MSN, and Amazon.com's A-9, have a cornucopia of online search tools at their fingertips ...

PAUL HOLMES: Stakeholders - not CEOs - determine which issues companies should address or ignore

customers, shareholders, and employees of Citibank, Microsoft, and Motorola consider discrimination at ...

THE BEST AND WORST PUBLICITY OF 1999: From Blair Witch to the two Bills (Clinton and Gates), it was quite a year for reputations and public relations. Aimee Grove recounts the most memorable moments

Jesse Ventura, Pokemon, Microsoft, The Blair Witch Project, Cisco Systems. These are just a few of...Jesse Ventura, Pokemon, Microsoft, The Blair Witch Project, Cisco Systems. These are just a few ...

ANALYSIS: Litigation PR - Could what you spin be used against you?/It’s an area that many PR agencies have become involved in. But the minefield of litigation PR threatens to blow up at the slightest provocation. Why is this such a hot area, and h

support to a small hi-tech company called Bristol Technologies, which sued Microsoft for ...

 

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