Mobile adspend soars 157% as FMCG and retail brands follow consumers
20 Mar 2012 | by Sarah Shearman
PricewaterhouseCoopers (PwC), UK adspend on mobile media including search, display and video surged 157% year on year ...
Additional Information
Search filters
Refine your search:
By Date
By Publication
- brandrepublic.com (18)
- Campaign (10)
- campaignlive.co.uk (1)
- Marketing (5)
- Marketing Direct (2)
- marketingmagazine.co.uk (6)
- Media Asia (18)
- mediaweek.co.uk (7)
- revolutionmagazine.com (38)
By Channel
- Ad technology (1)
- Affiliate Marketing (1)
- E-commerce (1)
- E-mail (1)
- Mobile business (2)
- More...
- Mobile marketing (10)
- Search marketing (4)
- Social Media (3)
- Web (13)
- Less...
By Industry Sector
- Agencies (2)
- Autos (2)
- B2B (3)
- Consumer Goods (5)
- Fashion / Clothing (1)
- More...
- Financial Services (4)
- FMCG (4)
- Food & Drink (5)
- Government / Non-Profit (1)
- Media / Entertainment (58)
- Retail (2)
- Technology (23)
- Telecoms / Utilities (19)
- Travel / Leisure (1)
- Less...
Content
Search results for "Mobile Media"
Subscribe to our RSSWere you hoping to find a job, event, or A-list entry? Search for ""Mobile Media"" again in:
Jobs | Agency Showcase | Ad creativeOlympic organisers must prepare for huge demand on mobile network, says eBay
03 May 2012 | by Matthew Chapman
mobile media including search, display and video surged 157% year on year to a total of 203.2m in ...
Media Bitch's Diary 2 December
02 Dec 2011 | by Media Bitch
media The hazards of predictive text, my little mobile media types! Bitch hears that one media ...
Aegis start-up to focus on mobile
04 Aug 2011 | by Matt Williams
month, it paid 6.8 million for a minority stake in the mobile media specialist TigerSpike. ...
T-Mobile and Orange rated as slowest 3G networks
26 May 2011 | by Ben Bold
from the Internet Advertising Bureau and PriceWaterhouseCoopers, adspend on mobile media including ...
Brands ramp up spend on mobile ad platforms
22 Mar 2011 | by Sarah Shearman
), adspend on mobile media - including search and display - surged in 2010 by 116% year on year, to a total ...
GroupM launches mobile DSP trading tool
08 Sep 2010 | by Mark Banham
GroupM has launched a Demand Side Platform (DSP) advertising solution for mobile media trading....relevant audiences at an unprecedented price and scale, across online and mobile media. This is a ...
Kit Kat sponsors Sky World Cup in UK's biggest mobile campaign
07 Jun 2010 | by Sara Kimberley
mobile media for the first time. Since launching less than a year ago, Sky News and Sky Sports apps ...
Study points to mobile, TV and PC interplay
30 Mar 2010 | by Sara Kimberley
possibilities mobile media can provide, and brands must quickly respond to take advantage of this." Jon Mew ...
Media owners cash in on the apps gold rush
10 Mar 2010 | by Alex Blyth
." However, KF Lai, chief executive of mobile media company BuzzCity, warns the ad revenue from apps can be ...
