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Barclaycard returns to TV for PayTag campaign

, which can be attached to mobile phones and used as a contactless payment device....'. The ad features mobile phones discussing what they are used for by their owners and follows campaigns ...

Think BR: BrandZ shows why technology matters

Whether your business is about selling fresh fruit, designer labels or mobile phones, technology is

Nike marketing boss attacks 'institutionally analogue' businesses

communicate with your fellows. That is one of the reasons why the growth of tablet computing or mobile ...

2012: The year of NFC contactless payments?

envisage mobile phones replacing the wallet? For different people it will happen at different paces, but ...

Helen Edwards: How Samsung trumped Nokia

leave you a hostage to fortune if the category itself goes walkabout. Nokia, as brand leader in mobile ...

The Social Monitor: Mobile hands social power to its users

most wired of markets. MOBILE PHONES SMR SCORES MOBILE MATTERS ...

Brand Manager of the Week: Lucy Green

? Litterbugs, liars and people using mobile phones while driving. Footballers' salaries don't fill me with joy ...

Days of our lives

hours 53 minutes per week in 2010. Also on the rise is people talking on mobile phones, with 60 per ...

The truth about youth: Do you know Generation Z?

mobile phones. From iPads to social platforms, their world is one fluid digital space. While the ...

Barclaycard launches PayTag mobile payment

Barclaycard has launched a contactless payment method called PayTag that works on all mobile phones....bn worth of purchases will be made with mobile phones in the UK in 2016. Barclaycard claims PayTag ...

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