Shell mobile marketing effort drives home its fuel message
15 Feb 2007 | by Hamilton Nolan
mobile marketing [before], but this is probably the biggest effort we ve ever had. Tools: The ...
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Jobs | Agency Showcase | Ad creativeBP's first lifestyle campaign showcases 'healthy' gasoline
31 Jul 2008 | by Nicole Zerillo
, a 55-year-old marathon runner, and Ryan Helm, a 31-year-old professional surfer. A mobile tour and ...
Media manipulation and editorial corruption trends in 2005 leave room for improvement
06 Jan 2006 | by Paul Holmes
the smart companies will have moved beyond blogs to take advantage of mobile media and podcasting ...
JetBlue forges ahead with one-of-a-kind message
05 Dec 2005 | by David Ward
available for phone interviews, even though we have a very mobile population here that travels often for ...
Conducting press relations in the age of online search
29 Aug 2005 | by Andrew Gordon
to a network of mobile devices, it can have a much more immediate impact on a company's reputation or ...
