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National Trust launches Wallace and Gromit ads

creative that can be unlocked by pointing an Aurasma-enabled mobile device at the creative. Additional ...

Scout Media hires former Radio Times ad director

and mobile device editions. His experience includes an 11-year tenure as advertising director for ...

Barclaycard returns to TV for PayTag campaign

, which can be attached to mobile phones and used as a contactless payment device....'. The ad features mobile phones discussing what they are used for by their owners and follows campaigns ...

Yahoo pulls plug on Livestand after seven months

are better aligned with Yahoo!'s holistic mobile strategy." It pointed to its recent launch of its ...

Absolute Radio secures Euro 2012 commentary

, mobile and digital TV. The commentary complements Absolute Radio s previously-announced Currys and PC ...

Consumers and their mobile devices

audience. InMobi, the world s largest independent mobile ad network, and Mobext, the mobile marketing ...

Think BR: Launching Newsworks

of different media platforms - online, mobile, tablets, etc. We are marketing this concept to help ...

MediaCom partners with InMobi to develop mobile campaigns

MediaCom has formed a partnership with the independent mobile advertising network, InMobi, to...optimising HTML5 ad mobile campaigns. Sprout also offers its own reporting capabilities, including custom ...

Everything Everywhere and Stagecoach trial mobile contactless fares

Everything Everywhere, the parent company of mobile operators T-Mobile and Orange, has partnered

Large-scale NFC ads trial gets 3,000 people to interact

combine the out-of-home channel with mobile technology, to create a rich and deeper engagement with our ...

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