Whirlpool takes on feel-good status with consumers
15 Aug 2005 | by John N. Frank
disciplines as equals. Each Thursday, the brand marketing team - which includes PR, advertising, new ...
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Search results for "New Business"
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Jobs | Agency Showcase | Ad creativeGillette drives trend to engage TV viewers with shows, not ads
13 Apr 2007 | by Irene Chang
, Gillette marketing director, told USA Today . It s a new business model. Five facts: 1. USA ...
2005 Global Profile: APCO Worldwide
18 Jul 2005
we have already added a considerable amount of new business and significantly expanded work with a ...
Saatchi and Saatchi hires new comms director
02 Feb 2005 | by Keith Obrien
work and people, which will hopefully lead toward new business," Collins said. She will report to ...
OP-ED: By proving its value, PR can claim slice of TV ad industry's $60bn pie
20 Oct 2003 | by Laurence Moskowitz
$600 million in new business. Why should PR benefit? It's non-invasive. It's informative. It's part ...
UK-based Xtreme opens US outpost
26 Aug 2002 | by SARA CALABRO
offerings. Xtreme plans to attract new business with this differentiation as a major selling point. The ...
Kmart reviews PR options with $40 million ad blitz on the horizon
04 Mar 2002 | by JOHN FRANK
tended to confuse consumers rather than create new business for the retailer, PR experts said. ...
EDITORIAL: PR confidence is what is at stake
31 Aug 2001
investment. Anecdotal evidence points to a healthy level of new business out in the marketplace, with ...
EDITORIAL: PR confidence is what is at stake
31 Aug 2001
investment. Anecdotal evidence points to a healthy level of new business out in the marketplace, with ...
GLOBAL RANKINGS 2001: USA - Handle with care. Dot.com demises, changes in the White House, and mergers within the industry have all impacted markedly on the US PR industry. The future still looks bright, but caution is the watchword. Adam Leyland reports
03 Aug 2001 | by ADAM LEYLAND
per cent of PR agency billings), the repercussions of a tech slowdown were felt far and wide. New ...
