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M&F lands Lloydspharmacy remit

24 May 2002

secured sufficient new business to negate the financial impact of not retaining the account. M&F reports ...

FOCUS: BROADCAST PR - A new angle on making the news/Television programme editors may deny all use of outside material but thanks to stunning and unbiased, visuals VNR producers are still managing to get their footage on air. Sue Beenstock investigates

01 Sep 2000 | by IAN DARBY

countries, including the UK. Chris Dyer, new business development executive for Reuters, which ...

FOCUS: CONSUMER PR - Ensuring brands stay in fashion/PR, rather than advertising, has become the driving force in fashion when it comes to setting trends, says Richard Edwards

24 Sep 1999 | by RICHARD EDWARDS

scouting for new business to the nitty-gritty of fashion PR, but most of her time is taken up by ensuring ...

CAMPAIGNS: New name on the property market - Corporate Branding

03 Sep 1999 | by MARY COWLETT

being signed. To align the new business with its long-standing values of mutuality, the ...

FOCUS: SPONSORSHIP - Make the most out of being a sponsor/Just sponsoring events is no longer enough to keep the public interested in a brand. To get the most out of their investment, companies are turning to PR to create a spin-off attraction

30 Apr 1999 | by LEXIE GODDARD

as a strategic business tool through which you can attract new business, schmooze clients and ...

FOCUS: THE SOUTH - A broad attitude to local issues/Towns in the Home Counties are having to balance increasing business and the benefits it brings, with maintaining local character. Stephanie France reports

11 Dec 1998 | by STEPHANIE FRANCE

. Basingstoke is a typical new town . It may have attracted a wealth of new business but urbanisation has ...

FOCUS: HEALTH PR - Looking up and over the counter/Pharmacists may soon be able to dispense some medicines which were previously prescription-only, lessening the burden on GPs. But the PR task of re-educating the public will not be small. Hilary Freeman r

06 Mar 1998 | by HILARY FREEMAN

. An enhanced role for pharmacists and their assistants will almost certainly create a wealth of new ...

Hughes lined up for Superdrug

07 Mar 1997 | by LEXIE GODDARD

attracting new business although she also worked on the Asda account. Agency managing director ...

LGC appointment of FD marks a first in its history

07 Feb 1997 | by STEVE BEVAN

capitalist 3i. The LGC is also looking for new business in areas such as DNA testing, food analysis ...

 

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