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VW delays Beetle campaign due to production difficulties

Mexican assembly plant, which also produces the Jetta, a model that is particularly popular in North ...

Design Report: Open source - the art of creative collaboration

. Social pressures Marka Hansen, then-president of Gap North America, admitted the company had made a ...

Bentley hires Alasdair Stewart to top marketing role

Bentley Motor Cars in the 1990s and, eventually, becoming regional director for Bentley North America ...

Murray quits DHM to launch Team Volvo in Amsterdam

director. Team Volvo will create and co-ordinate campaigns for Volvo from offices in North America and ...

Marketing's Power 100

Marketing's annual list of the 100 most influential people in the industry is the definitive guide to who calls the shots.

Ford introduces US consumers to the Fiesta

Europe vehicle, significant advertising support in North America. The ads carry the line Introducing ...

WPP rolls £1.3bn Ford of Europe business into Blue Hive

Ford of Europe accounts, in an arrangement reminiscent of WPP's Team Detroit agency for Ford in North ...

Toyota readies marketing to combat recall crisis

, according to estimates, and is also carrying out recalls in North America and China. The problem is caused ...

Michelin moves $43m US media from MediaCom to MEC

Michelin North America's planning and buying in Canada and Mexico. Mediaedge:cia already works for ...

Chrysler and Dodge marques to disappear from Europe

will be Jeep, which accounted for half of Chrysler Group's sales outside North America in the first ...

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