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Digital report: Ecommerce - The great ecommerce opportunity

customers can also be expected to spend more on an average online shopping trip than they might in-store ...

Marketing in China: Taming the dragon

recommends investigating the status of a brand's products on China's hugely popular online shopping portal ...

Field marketing - Brands go back to the shop floor

online shopping now prevalent, virtual experiences are starting to affect shoppers' expectations of ...

Helen Edwards on Branding: Be careful what you wish for

healthy future for online shopping. Its current TV ads feature an iPhone app that allows consumers to buy ...

Christmas and Boxing Day break online retail records

disruption with Christmas Day achieving record figures and Boxing Day proving to be the busiest online

Christmas Day online sales tipped to be a record at £153m

. He said: "Christmas Day has become a busy online shopping day in recent years, as people with an eye ...

Retail sales jump in the run-up to Christmas

408.3bn, despite the recession. Online retailers expect 6 December to be the biggest online shopping ...

Ocado to launch own-label range

Ocado, the online shopping company, is to launch its own-label food range later this year.

Power brands focus more on point-of-purchase marketing

to make online shopping more emotionally engaging match the interests of the supermarkets. Most offer ...

Tesco to overhaul grocery website

the ingredients in their online shopping basket at once. Similar services are already available at ...

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